About SEO Services Toronto
SEO Services Toronto helps small and medium-sized businesses get found online through clear, ethical, and effective SEO.
Founded in Toronto and shaped by nearly two decades of hands-on experience, our work focuses on what actually drives visibility, leads, and long-term growth, without agency fluff or one-size-fits-all solutions.
How SEO Services Toronto Began
SEO Services Toronto was originally established in 2006, during the early days of modern search.
At the time, most businesses knew they needed to “be on Google,” but very few understood how search engines worked or how powerful SEO could be when done properly. The goal was simple then, and it still is today, help businesses get found by the right people at the right time.
That foundation was built on practical experimentation, technical understanding, and a deep respect for how search evolves.
Experience That Shapes the Work
Over the years, the work expanded from local businesses to enterprise environments, including in-house and agency roles at companies like Direct Energy and Razorfish.
During that time, SEO strategies were developed and executed for major brands including Loblaws, Rogers, Mercedes-Benz, Chrysler, Jeep, Ram Trucks, and others.
That experience now informs everything we do at SEO Services Toronto, combining enterprise-level discipline with a grounded, small-business-first approach as we head into 2026 and beyond.
Meet Our Team
Dedicated professionals bringing expertise and a friendly touch.
Mike Allan
Founder and SEO Consultant
Mike has been working with search engines since the late 1990s and professionally in SEO for over 16 years. He brings deep technical knowledge, real-world experience, and a straightforward, human approach to helping businesses grow through search.
Meg Allan
Junior Associate and Operations Support
Meg supports SEO Services Toronto across content, design, operations, and client coordination, with a growing focus on SEO fundamentals and on-page strategy. She also runs SEO But Cute, a project dedicated to making SEO more accessible and less intimidating for small businesses and creators.
Holly
Senior Morale Officer
Oversees office calm, enforces regular breaks, and specializes in uninterrupted naps during strategy sessions.
Ivy
Junior Morale Officer
Handles curiosity-driven interruptions, surprise quality checks, and morale boosts during long workdays.
Robbie
Kitchen Tax Collector
Robbie shows up whenever anyone enters the kitchen demanding snacks and pets.
A Practical, Straightforward Approach to SEO
I’ve been working in SEO for a long time, long enough to see trends come and go. My approach is simple, do the fundamentals well, stay aligned with how search is evolving, and build systems that support steady growth.
If that sounds like the kind of partnership you’re looking for, I’d be happy to talk.
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